Chapter 13

Online News: Journalism strands converge

1. What do media companies need to do in relation to convergence before they can expect their journalists to work in converged news rooms?

There are a series of options a media organisation must considered before converging news rooms and mediums. Initially that must establish an online presence to determine if there is an audience that is willing to participate in the new media format. Once this presence is established an organisation should communicate with journalists the new expectations so that they may adapt to the new writing style that will be expected in the online world.

2. What would be the likely outcome if someone who just wanted to work as a print journalist because they would be nervous on television, was told by the company they worked for that they must report for television as well as print?

If a print journalist was informed that they had to report for television it is highly likely that they would provide an ordinary performance and therefore hinder there career. On the other hand if the journalist flat out refused to do television reporting it is highly likely that the journalists job may be in jeopardy for refusing a job.